APPLE’S CHEAPER IPHONE COULD USE ‘A LESS POWERFUL LOWER-END SNAPDRAGON’ PROCESSOR
So how will Apple (AAPL) release a cheaper version of its iPhone while
still maintaining the desirability and high margins of its standard
model? Forbes points us to some analysis
from research firm Detwiler Fenton that suggests Apple could look
outside its own hardware to build a lower-cost smartphone. More
specifically, the firm believes Apple could use “a less powerful
lower-end Snapdragon” processor from Qualcomm (QCOM) that would deliver
inferior computing and graphics capabilities than standard iPhones that
use Apple’s in-house A6 processor. The reason for this, Detwiler Fenton
writes, is that Apple “would not want a value priced iPhone to offer the
same kind of graphics and video support, processing power etc. that its
premium priced device would, therefore a less powerful lower-end
Snapdragon integrated solution would help segment the product.”
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